With the Winter Wedding theme, the festive season got off to a celebratory start on Tuesday evening 27 October during Celebrate the Holidays. Florists, buyers and their teams came together at Groothandelscentrum Plantion in Ede to shop, find inspiration and catch up.
The wholesalers’ shops were decked out for Christmas. The winter wedding setting also immediately put visitors in a festive mood. There was a ceremony setup, a festively set table with a wedding cake, and a coffee bar. There were also two Alpine cars decorated with floral designs.
The evening began with a celebratory glass of bubbly. Visitors could then enjoy snacks and drinks. Many florists had come with colleagues. That was great, because it’s even more fun to share ideas together and take them back to the shop.
There was another reason to raise a celebratory glass: Alflora celebrated its first anniversary during the event. Vier de Feestdagen is an initiative of Koninklijke VBW, Smithers-Oasis, Groothandelscentrum Plantion and Plantion. The four organizations work throughout the year to bring the sector together, inform it and inspire it.
